From the message to the medium, business is about the brands, the buzz and the handshake.
The Midas Center is a result-driven consultancy with a diverse portfolio of services and clients. Over a decade of award-winning programs, The Midas Center provides a mix of old school marketing and new media to grow brands and buzz. Check out the innovative solutions we offer to make gold happen for you.
This just in…
Companies spend 1/3 of their marketing budget on events to grow their brand and thought leadership. Increase your ROI for your next event with turn key services that provide additional branding + publicity impact through transforming your event into live content. Learn more about event correspondent services. Case study, samples and client testimonies are available >
Work with us…
Professionals are welcome to join the TMC Cowork Space in historical downtown Plymouth, Indiana. Daily and monthly passes are available to members who seek a professional atmosphere for workspace or an upcoming meeting or event. Located between Chicago and Indianapolis, this modern office space is in northern Indiana, only 20 minutes from South Bend, Culver, Warsaw and Valporaiso. Members can enjoy cowork synergy, coffee bar, kitchenette, white boards and IKEA furnishings. Cafes, eateries, shopping and parking are all within a one block walking distance. Learn more about TMC Cowork Space >
We love small towns and local businesses
Today’s digital age is changing the marketplace and it can be difficult for locally-owned businesses to compete with big brands and reach a more internet savvy audience. Thankfully, technology has also provided social media tools that give us opportunities to communicate online. In 2009, when The Midas Center relocated to a small town, we wanted to provide professional online services for the communities where we lived and worked. We launched iHEART Green Media, an eco-friendly online community development service that has created integrated social media sites including:
image + message + vehicle = results
We want to make an impact for our clients. Whether you want to grow mindshare and brand awareness or reach out and call people to action, we understand the media mix and can create award-winning solutions to help you achieve your goals. From the creative to the management and vendor coordination followed by analytics and review, here are some of the results The Midas Center has provided for its clients and integrated campaigns:
- A branding campaign that integrated print, online presence and event marketing yeilded 70% of at least 200 recorded leads from Fortune 500 corporations, totaling over $10 million in revenue
- A 500 employee public school district grew its enrollment from an advertising campaign that had a 400% ROI within 30 days and continues to be used as a landing page. This seven-school corporation later rolled out a social media strategy that included individual access to blog pages as web sites and integration with Facebook pages for improved parent communication.
- A client who had no social presence and a limited budget spent only $400 to reached over 2 million Facebook users in its market.
optimize search and social feeds
With the frequent changes taking place in the social technology worlds, it can be overwhelming. We like to share our love and expertise of social media and started helping clients in 2010 by offering best practices. With one-on-one coaching, clients receive customized training to learn the tools and within six sessions, are free to manage their own online brand and network. One client shares about her experience:
“I’m thankful for the time The Midas Center offered in helping me relaunch my music business. Now my business is found on the first page of Google and the time I spend on social media is more more rewarding than printing and mailing post cards.”
Not everyone has the same interest or the internal resources to dedicate to learning and successfully implementing ongoing social media practices. We also help clients by offering full service management of their social media presence.
Whether it is social media coaching or management or a mix of both, The Midas Center develops the best strategy for individuals or the entire enterprise to secure a robust online presence and a social solution that optimizes their search results and social feeds.